Adopt-a-Business Business Application

Please note that the intake portion of the Adopt-a-Business program is open for the Fall 2024 semester. If you are interested in participating, you are encouraged to register for the Fall 2024 semester until September 23th, 2024.


The Adopt-a-Business program is designed to enhance your business by providing free support in content marketing and social media using Geneseo student interns. 

Each business client is assigned a team of 2 students supervised by a Small Business Development Council Counselor and a Geneseo School of Business faculty member.

Each program is designed to last three months within a school semester. In the fall, it runs from October to December, and in the Spring, it runs from February to April. 

The program engagement consists of the following:

  • Client visits and introductions (virtual or in-person)
  • Content marketing/social media audit (assess your business across several different marketing channels)
  • Content marketing/social media recommendations (provide you with recommendations based on the audit)
  • Content marketing/social media work (select a prioritized list of work for the interns for the duration of the program)
  • Content marketing/social media review (provide a progress report against the original content marketing/social media audit.

Note: Our program is limited to providing content marketing and social media content services like posts or reels. Our students do not provide marketing strategies, logo or identity development, search engine optimization services, advertising, website development, or sales. If you need these things, we can connect you with an Advisor from the Small Business Development Center.

Client Requirements:

  • You must meet with students bi-weekly on a mutually agreed-upon day and time (virtual or in-person).
  • You must review and approve all work in a reasonable timeframe before it is released to the public.

At the end of the program duration, you may elect to continue in the program for another semester or end the engagement.

There is no cost to participate in this program.

To apply, please click the following link, fill out your information, and submit.

Adopt-a-Business Business Application

If you have any issues registering or want more information regarding the program, please email adoptabusiness@geneseo.edu.